Both wine merchant and manager at Majestic Wine for 5 years, Lionel trained at the prestigious WSET Institute (Wine & Spirit Education Trust) in London until graduating with a Level 4 Diploma in Wines and Spirits before moving to Switzerland in 2012.
Lionel created Winefrogg – Solutions Œnologiques to meet the growing wine-knowledge needs of individuals and professionals in French-speaking Switzerland. One of its first missions is to create and develop a tasting school in 2016 on behalf of the Geneva-based start-up Wiine.me. The only WSET accredited school in Geneva, the Switzerland Wine School trains more than a hundred students for Level 2 and Level 3 Diplomas in Wines and Spirits. Since 2019, Lionel has once again become a Freelance Educator and is developing an innovative concept of a travelling WSET school in French-speaking Switzerland and France.